The European Super League was proposed as a new continental football competition that would feature top clubs from across Europe. The main reasons behind its creation include generating higher revenues for participating clubs through guaranteed television rights and sponsorship deals. Proponents argue that it would provide more predictable and stable income compared to the current UEFA Champions League format.
Another key factor is the desire for greater control over commercial aspects of the competition. Founding clubs believed they could better manage broadcasting rights, marketing, and financial distribution without UEFA\“s oversight. This would allow them to maximize profits and compete more effectively in the global football market.
The competition was also designed to create more high-profile matches between elite clubs throughout the season, potentially increasing fan engagement and global viewership. However, the proposal faced widespread criticism for undermining domestic leagues and promoting a closed competition model that threatened the traditional football pyramid structure. |