Procter and Gamble, commonly known as P&G, is a multinational consumer goods corporation with a rich history. The Procter and Gamble logo has undergone several changes over the years, reflecting the company\“s growth and global presence. Initially, the logo featured a simple text-based design, but it evolved to include the iconic man in the moon and stars symbol, which became a subject of various myths and controversies. Today, the logo is more streamlined, emphasizing the company\“s commitment to innovation and trust. In India, P&G has a strong market presence, and the logo is widely recognized for brands like Ariel, Tide, and Pampers. This article explores the evolution of the Procter and Gamble logo, its design elements, and its significance in the global and Indian markets. 
The Procter and Gamble logo is not just a visual identity; it represents the company\“s values and heritage. Over time, the logo has been simplified to adapt to modern digital platforms while maintaining its core elements. In India, where P&G operates through various subsidiaries, the logo is often seen in local advertisements and product packaging. Understanding the logo\“s history helps in appreciating how P&G has maintained its brand consistency across different regions. For instance, the removal of the man in the moon symbol in the 1990s was a strategic move to avoid misconceptions and align with contemporary branding trends. This change was well-received in markets like India, where consumers value clarity and reliability. |
