Procter and Gamble and Unilever are major competitors in the Indian market, offering a range of products tailored to local needs. For example, Procter and Gamble sells popular items like Ariel detergent and Pampers diapers, which are widely used in Indian households. These products are designed to address specific challenges such as hard water and affordability.
Unilever, through its Hindustan Unilever subsidiary, provides well-known brands such as Surf Excel detergent and Lifebuoy soap. These products are adapted to Indian conditions, focusing on hygiene and value for money. Both companies invest heavily in marketing and distribution to reach consumers across urban and rural areas. |
