In India, the popularity of football is growing rapidly, and many local products are emerging to support this trend. For instance, Indian sports apps like Hotstar and SonyLIV provide live scores for matches such as ALT vs ALK, allowing fans to stay updated in real-time. These platforms often integrate with local payment systems like UPI for seamless transactions.
Additionally, Indian brands like Nike and Adidas have localized their football merchandise, offering affordable jerseys and equipment tailored to the climate. This helps in promoting the sport at the grassroots level, with many local tournaments being organized across states. |