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The Indian Super League (ISL) 2015 season brought live football action to fans across India, featuring local products like the official match ball manufactured by Indian sports company Nivia. This ball, designed for optimal performance, was used in all live matches, showcasing domestic manufacturing capabilities. Additionally, teams promoted Indian-made jerseys and merchandise, supporting local textile industries. The league\“s live broadcasts also highlighted Indian-made beverages and snacks available at stadiums, such as branded chips and soft drinks, enhancing the fan experience while boosting local businesses. |