In June 2022, India hosted several major sports events that showcased local products and innovations. The Indian Premier League （IPL） cricket tournament featured teams using locally manufactured sports equipment, including cricket bats made from Kashmir willow and protective gear produced in Meerut.
Additionally, the Pro Kabaddi League highlighted traditional Indian sportswear, with athletes wearing jerseys made from khadi fabric and shoes crafted by local artisans. These events not only promoted Indian sports but also emphasized the quality and durability of indigenous products.
Local brands like SG Cricket and Nivia gained international recognition through these events, demonstrating India\“s capability in producing world-class sports goods. The use of eco-friendly materials and traditional craftsmanship in these products set a new benchmark for sustainable sports manufacturing. |
