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In 2019, India hosted several major sports events that showcased local products and innovations. For example, the Indian Premier League (IPL) cricket tournament featured various Indian-made sports equipment, such as bats produced from Kashmir willow, which is a popular local material known for its durability and performance. Additionally, during the Pro Kabaddi League, Indian companies promoted traditional attire and gear made from indigenous fabrics, supporting local artisans and boosting the economy. These events not only highlighted athletic competitions but also emphasized the importance of Indian products in the sports industry. |