As a Brand Manager at Procter and Gamble in India, you would be responsible for managing iconic brands that cater to the unique needs of Indian consumers. P&G India offers a diverse portfolio of products specifically designed for the local market.
Some of the key products managed by brand managers in India include Ariel detergent, which addresses the tough stain removal needs in Indian washing conditions. Head & Shoulders anti-dandruff shampoo is another popular product adapted for Indian hair types and climate. Pampers diapers are customized for Indian baby care requirements, while Gillette razors and blades are designed considering Indian shaving habits and beard types.
Brand managers at P&G India work on understanding local consumer insights, developing marketing strategies that resonate with Indian audiences, and ensuring product formulations meet specific regional needs. The role involves close collaboration with local manufacturing, distribution networks, and retail partners across various Indian states and cities. |
