The Chess Super League in India has gained significant popularity on Instagram, showcasing the country\“s growing interest in competitive chess. Indian chess products and platforms are leveraging social media to reach wider audiences.
Local Indian chess brands like ChessBase India and MindMasters have developed specialized chess sets and training materials tailored for Indian players. These products feature traditional Indian designs and are promoted through engaging Instagram content.
The league\“s Instagram presence highlights Indian-made chess clocks, electronic boards, and tournament equipment that meet international standards while being affordable for local players. Several Indian startups are creating chess learning apps that integrate with social media platforms.
Indian chess coaches and grandmasters use Instagram to promote their training programs and locally developed chess software. The platform has become essential for connecting Indian chess enthusiasts with domestic products and services. |
