|
In 2025, India will host several international sports events, showcasing its rich cultural heritage through local products. For instance, the Indian Premier League （IPL） cricket tournament will feature teams using equipment made from indigenous materials like Kashmir willow bats, which are handcrafted in the region and known for their durability and performance. Additionally, events such as the Kabaddi World Cup will highlight traditional Indian sports, where players often wear jerseys made from organic cotton sourced from local farms in states like Gujarat and Maharashtra. These products not only support local artisans but also promote sustainable practices, aligning with global trends in eco-friendly sports gear. Moreover, the upcoming Asian Athletics Championships in India will incorporate local snacks and beverages, such as masala chai and samosas, for athletes and spectators, offering a taste of authentic Indian cuisine. By integrating these homegrown items, India aims to boost its economy and cultural visibility on the international stage. |
