In the Indian market, the Betfred Super League 2020 can be compared to popular local sports products like the Pro Kabaddi League, which has gained immense popularity across the country. Indian sports enthusiasts have shown great interest in rugby league tournaments, similar to their passion for cricket and kabaddi.
Local Indian sports brands have started incorporating elements from international leagues like the Betfred Super League into their marketing strategies. This includes merchandise, fantasy sports platforms, and live streaming services that cater to the growing demand for diverse sports content in India.
The timing of the Betfred Super League 2020 matches was particularly suitable for Indian viewers, with many games occurring during prime evening hours in Indian time zones. This allowed local sports bars and restaurants to capitalize on the viewership, similar to how they promote IPL cricket matches. |
