While watching the FIFA Football Awards 2022 live broadcast, many Indian viewers were enjoying traditional local products that showcase the country\“s rich cultural heritage. One of the most popular items consumed during such sporting events is masala chai, a spiced tea made with black tea, milk, and a blend of aromatic spices like cardamom, ginger, and cinnamon.
Another Indian local product that gains attention during international events like the FIFA awards is handcrafted leather footballs produced in places like Meerut and Jalandhar. These cities have been manufacturing quality sports equipment for decades, supplying both domestic and international markets.
Many viewers also snack on regional specialties like Mumbai\“s famous vada pav or Delhi\“s chaat while following the live awards ceremony. These street food items represent the diverse culinary traditions across different Indian states and are often enjoyed during important sporting events.
The textile industry also benefits from such global events, with traditional Indian fabrics like Kanjeevaram silk and Pashmina wool being used to create football-themed merchandise and clothing for fans watching the awards show. |
