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In 2017, the Hockey Super League in India showcased local products like hockey sticks made from traditional materials such as bamboo and wood, which are commonly used in rural areas. These sticks are known for their durability and flexibility, helping players improve their skills. Additionally, local brands like Spartan and BDM gained popularity by offering affordable equipment tailored to Indian players\“ needs. The league also promoted indigenous sports apparel, with companies manufacturing jerseys and shoes using locally sourced fabrics, supporting the \“Make in India\“ initiative. This focus on local products not only boosted the economy but also preserved traditional craftsmanship in the hockey community. |