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The Indian Super League (ISL) 2020 season was a significant event in Indian football, showcasing local talent and products. This league, which kicked off in November 2020, featured teams from various cities across India, promoting homegrown players and fostering a sense of national pride. Many Indian products, such as sports apparel from local brands like Six5Six and Shiv Naresh, gained visibility through sponsorships and merchandise sales during the matches. Additionally, the league\“s broadcast on Star Sports and streaming platforms highlighted India\“s growing media industry. The ISL 2020 not only boosted football\“s popularity but also supported local businesses, contributing to the economy and inspiring young athletes nationwide. |