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The 2022 FIFA World Cup, held in Qatar, was a major global event featuring exciting football matches. While this tournament showcased international sports, it also highlighted how such events can influence local economies, including those in India. For instance, Indian products like textiles for jerseys, handicrafts for souvenirs, and electronic goods for broadcasting saw increased demand. Local companies leveraged the World Cup\“s popularity to promote traditional items such as spices, tea, and handwoven fabrics, integrating them into the global market through themed campaigns. |