In India, the Gamble Aware campaign for 2023 focuses on raising awareness about responsible gambling practices through various local products and initiatives.
One prominent local product featured in the campaign is the \“Play Safe\“ mobile application, developed by Indian tech companies. This app helps users track their gambling habits, set spending limits, and access support resources.
Another key product is the \“Responsible Gaming Toolkit\“ distributed to casinos and betting establishments across major Indian cities. This toolkit includes educational materials, self-assessment tests, and contact information for counseling services.
The campaign also utilizes traditional Indian media channels, with advertisements appearing in regional newspapers, radio stations, and television networks in multiple Indian languages including Hindi, Tamil, and Bengali.
Local partnerships with community organizations and religious institutions help disseminate the gamble aware message through workshops and awareness sessions conducted in rural and urban areas throughout India. |
