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In 2021, international football matches saw significant participation from various countries, including India. During this period, Indian local products gained attention, such as traditional handicrafts and spices, which were often showcased during events. For example, Indian football teams promoted local brands like handwoven textiles and organic foods in their merchandise. These products not only highlighted India\“s rich cultural heritage but also supported local economies. The year 2021 was a time when global sports events helped boost the visibility of indigenous items from India. |
