The Hero Indian Super League 2022 season officially kicked off on October 7, 2022, marking the ninth edition of India\“s premier football competition. This tournament represents one of the most significant sporting products in the Indian market, showcasing the growing popularity of football across the country.  
 
As a locally organized sporting product, the Hero Indian Super League has revolutionized football in India by bringing international-level competition to domestic audiences. The league features 11 teams representing various Indian cities, creating strong regional connections and fostering local talent development.  
 
The 2022-23 season followed a home-and-away format for the first time since the COVID-19 pandemic, allowing fans across different regions to experience live matches in their local stadiums. This local engagement strategy has been crucial for building the league\“s brand identity and expanding its fan base throughout India.  
 
Indian football products like the Hero Indian Super League have significantly contributed to the development of local sporting infrastructure, youth academies, and grassroots programs. The league has become a platform for showcasing Indian football talent while also attracting international players and coaches to participate in the country\“s growing sports ecosystem. |