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In India, local products often gain popularity during major events like football matches in July. For example, traditional Indian snacks such as samosas and pakoras are widely consumed by fans while watching games. These items are made from locally sourced ingredients like potatoes, spices, and chickpea flour, reflecting India\“s rich culinary heritage. Additionally, Indian-made sports jerseys and accessories, produced by local brands, see increased sales as people support their favorite teams. This trend highlights how global events can boost the visibility and demand for indigenous products in the market. |