In India, the local products market is experiencing significant growth, driven by increasing consumer demand for authentic and traditional goods. Indian local products encompass a wide range of items, including handicrafts, textiles, spices, and agricultural products, which are deeply rooted in the country\“s rich cultural heritage.  
 
The government and various organizations are actively promoting these products through initiatives like \“Make in India\“ and \“Vocal for Local\“, aiming to boost the economy and preserve traditional craftsmanship. E-commerce platforms have also played a crucial role in making these products accessible to a global audience, further enhancing their popularity and market reach. |