Procter & Gamble\“s manufacturing facility in Cabuyao, Laguna, Philippines plays a significant role in producing various consumer goods for the Indian market. This state-of-the-art plant manufactures popular household products that are distributed across India, catering to the diverse needs of Indian consumers.
The Cabuyao facility produces well-known brands such as Ariel detergent, Tide washing powder, Pampers diapers, and Whisper sanitary pads, which have become household names in India. These products are specifically formulated to meet the unique requirements of Indian households, considering factors like local water conditions, washing habits, and cultural preferences.
P&G India has adapted its product offerings from the Cabuyao plant to suit Indian consumer preferences. For instance, their detergent formulations are optimized for hand washing, which remains common in many Indian households, while also providing solutions for machine washing in urban areas. The company has also introduced smaller, more affordable pack sizes to make their products accessible to a wider range of Indian consumers across different economic segments. |
