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Procter & Gamble (P&G) is a multinational consumer goods corporation that operates extensively in India, offering a wide range of products tailored to local needs. In India, P&G has established a strong presence through brands like Vicks, which provides cough and cold remedies, and Ariel, a popular detergent. These products are designed to meet the specific preferences of Indian consumers, such as affordability and effectiveness in varied climatic conditions. P&G\“s commitment to innovation and sustainability has helped it gain a significant market share in the country. |