In a landmark move for India’s entertainment industry, PVR INOX has unveiled the country’s first-ever luxury dine-in cinema at Bengaluru’s M5 ECity Mall, redefining how audiences experience movies. The innovative format merges blockbuster films with chef-curated gourmet dining, creating an immersive lifestyle destination that goes far beyond traditional cinema.
Guests can now enjoy in-seat dining without leaving the auditorium or even buying a movie ticket, choosing from a range of curated in-house F&B brands designed to elevate the experience. From Crosta’s artisanal pizzas and Wokstar’s Asian stir-fries to Frytopia’s bold fried bites and Dogfather’s creative hot dogs, every dish adds a flavorful twist to cinema indulgence.
The property’s design promotes a social and lifestyle environment, featuring lounge-style foyers, café seating, and zones for VR/AR gaming and relaxation. At its core is PVR INOX’s ‘Youthification’ concept—crafted for digital-first, experience-seeking young audiences who value time well spent.
“From India’s first dine-in auditorium restaurant to immersive technology and curated food experiences, this property celebrates films and lifestyle together,” said Ajay Bijli, Managing Director, PVR INOX Limited.
Every auditorium boasts Dolby Atmos, DTS:X, 4K Laser projection, and RealD 3D systems. The Big Pix auditorium delivers unmatched cinematic clarity, while Samsung ONYX LED screens and CLUB luxury seating enhance comfort and visual depth.
With this launch, PVR INOX reaches 580 screens in South India and a total of 1,757 screens across 355 properties in India and Sri Lanka, marking another milestone in its mission to reinvent the big-screen experience. |
