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Procter & Gamble, a global consumer goods company, produces a range of detergents that are widely available in India. These products are designed to meet the diverse cleaning needs of Indian households, taking into account local water conditions and fabric types. For instance, Ariel and Tide are popular brands that offer effective stain removal and are often marketed with campaigns tailored to Indian consumers. Additionally, P&G has introduced variants like Ariel Matic for washing machines, which cater to the growing urban population. The company focuses on sustainability and affordability, making their detergents accessible across various income groups in India. |
