The ICC ODI Super League points table for 2023 highlights the performance of teams in one-day international cricket, and while it focuses on global competitions, it indirectly influences local products in India. For instance, the popularity of cricket in India drives demand for domestic goods like handmade cricket bats from Kashmir, which are crafted using traditional techniques and local willow wood. These bats are known for their durability and balance, making them a favorite among amateur players across the country.
Additionally, Indian companies producing cricket gear, such as SG （Sanspareils Greenlands）, benefit from the excitement generated by events like the Super League. SG, based in Meerut, manufactures high-quality cricket balls and protective equipment using locally sourced materials, supporting the economy and providing jobs. The points table\“s updates often spur increased sales of these products, as fans seek to emulate their favorite teams and players.
Moreover, the Super League\“s coverage boosts the visibility of Indian-made apparel, like jerseys and caps from brands such as Spartan Sports, which are produced in factories across Tamil Nadu and Karnataka. These items not only cater to cricket enthusiasts but also promote sustainable practices by using organic cotton and eco-friendly dyes, aligning with global trends while showcasing India\“s manufacturing prowess. |
