In India, local products are gaining popularity, especially those that support the spirit of events like the football world cup 2024 matches. For example, traditional handicrafts such as handwoven textiles and brass idols are often used as souvenirs or promotional items during sports events. These products showcase India\“s rich cultural heritage and are made by skilled artisans across the country.
Additionally, Indian spices like turmeric and cardamom are exported globally and can be linked to health benefits for athletes. Local food items, such as snacks made from millets, are also promoted as nutritious options for fans watching the matches. By focusing on these indigenous goods, India aims to boost its economy and share its unique offerings with the world during international sports gatherings. |
