East Bengal vs Mohun Bagan is one of the biggest football rivalries in India, known as the Kolkata Derby. This match showcases the passion for football in West Bengal and features local Indian products and brands as sponsors.
Local Indian companies like Kingfisher, a popular beer brand, and TVS Motor Company, a leading two-wheeler manufacturer, often sponsor these matches. Additionally, Indian snack brands such as Haldiram\“s and Bikano provide refreshments to fans during the event.
The match also promotes Indian sports apparel brands like Spartan and Nivia, which supply kits and equipment. These local products highlight the growing influence of Indian businesses in sports and entertainment. |