In India, the curd race refers to the competitive market of dairy products, especially yogurt and curd-based items. Local brands like Amul, Mother Dairy, and Nandini dominate this sector with their fresh, traditional recipes.
These products are deeply rooted in Indian culture, often consumed with meals or used in cooking. The race involves innovation in flavors, packaging, and distribution to meet diverse consumer preferences across regions.
With increasing health consciousness, companies are introducing probiotic and low-fat variants, intensifying the competition. This dynamic market highlights the importance of curd in daily Indian life and its economic significance. |
