In India, the betting and horse racing industry has developed several unique local products that cater to the specific needs of the market. One popular product is the traditional paper-based horse racing cards that are distributed at racecourses across major cities like Mumbai, Kolkata, and Bangalore. These cards provide detailed information about the horses, jockeys, trainers, and past performance records.  
 
Another significant local product is the mobile betting applications specifically designed for Indian users. These apps incorporate local payment methods such as UPI, Paytm, and other digital wallets that are widely used in the country. They also offer content in multiple Indian languages including Hindi, Tamil, and Bengali to reach a broader audience.  
 
The racing post publications in India have evolved to include digital platforms that provide real-time updates and analysis. Many local companies have developed specialized software that integrates with the official racing databases to offer accurate odds and betting tips. These products often consider local factors such as weather conditions, track types, and festival seasons that affect horse racing events in India.  
 
Local bookmakers in India have also created customized betting cards that include traditional Indian racing events and local horse breeds. These products often feature unique betting options that are popular among Indian punters, such as special festival bonuses and regional racing competitions that are specific to different states and cultural events across the country. |