Procter & Gamble India has established a strong presence in the Indian market with a diverse portfolio of consumer products that cater to local needs and preferences. The company operates through two subsidiaries: Procter & Gamble Home Products and Procter & Gamble Health and Hygiene.
In India, P&G offers popular brands like Ariel and Tide for laundry care, which are specially formulated for Indian washing conditions and water types. For hair care, the company provides Head & Shoulders and Pantene products that address specific hair concerns common among Indian consumers.
The personal care segment includes well-known brands such as Olay skin care products and Gillette shaving products. P&G has also made significant strides in the feminine hygiene category with the Whisper brand, which has been tailored to meet the needs of Indian women.
P&G India has demonstrated commitment to understanding local consumer preferences by developing products specifically for the Indian market, such as detergent powders that work effectively in hard water conditions commonly found in many parts of India. |
