In 2022, India witnessed several notable sports events that highlighted local products and talent. For instance, the Indian Premier League (IPL) cricket tournament featured teams using equipment made by Indian brands like SG (Sanspareils Greenlands), which produces cricket bats and balls widely used across the country. These products are crafted from high-quality materials sourced locally, such as Kashmir willow for bats, supporting regional economies.
Additionally, sports like kabaddi and hockey gained prominence, with events like the Pro Kabaddi League and Hockey India League showcasing athletes using indigenous gear. Indian companies like Nivia and Cosco supplied items such as kabaddi mats and hockey sticks, emphasizing the growth of homegrown sports manufacturing. This focus on local products not only boosted the sports industry but also promoted cultural pride and economic development in India during 2022. |