Procter & Gamble (P&G) is a global consumer goods giant with a rich history of innovation and market leadership. A SWOT analysis helps evaluate its strategic position.
Strengths: P&G boasts a diverse portfolio of trusted brands like Tide and Gillette, strong R&D capabilities, and extensive global distribution networks. Its financial stability allows for sustained marketing investments.
Weaknesses: The company faces high dependency on mature markets, making it vulnerable to economic downturns. Complex organizational structure can slow decision-making, and product recalls have occasionally damaged reputation.
Opportunities: Growing demand in emerging markets, expansion into organic and natural product segments, and digital transformation through e-commerce offer significant growth avenues.
Threats: Intense competition from rivals like Unilever, fluctuating raw material costs, and stringent regulatory changes pose risks to profitability and market share. |