What is the meaning of gamble price in Indian business context?
Gamble price refers to the practice of offering products at extremely low prices to attract customers, often seen during festive seasons and clearance sales across India.
How does gamble pricing strategy work in Indian retail?
Retailers set gamble prices on select items to drive footfall to their stores, hoping customers will purchase other higher-margin products while visiting. 
What are the risks associated with gamble pricing?
Businesses risk significant losses if customers only buy the discounted items without purchasing other products. This strategy requires careful inventory management.
Which sectors commonly use gamble pricing in India?
E-commerce platforms, mobile phone retailers, and consumer electronics stores frequently employ gamble pricing during major sales events like Diwali and New Year. |
