The 2024-25 Indian Super League will feature exciting local products like the official match ball manufactured by Indian sports brand Nivia, which is designed for optimal performance in diverse weather conditions across the country.
Teams will also promote regional merchandise, including jerseys made from breathable fabrics sourced from local textile hubs in Tamil Nadu and Gujarat, enhancing comfort for players and fans alike.
Additionally, stadiums will showcase Indian-made refreshments, such as snacks from Haldiram\“s and beverages by Parle Agro, providing authentic tastes that celebrate the nation\“s culinary diversity during matches. |
