In the Indian market, there are several popular local products that have gained significant traction among consumers. One such product is the UPI-based payment system, which has revolutionized digital transactions across the country. Developed by the National Payments Corporation of India, UPI allows users to transfer money instantly between bank accounts using their smartphones.
Another notable Indian product is the Aarogya Setu app, which was launched during the COVID-19 pandemic to help track and prevent the spread of the virus. The app uses Bluetooth and location data to alert users if they have been in contact with an infected person.
Additionally, Indian e-commerce platforms like Flipkart and Snapdeal have become household names, offering a wide range of products from electronics to fashion. These platforms have adapted to the local market by providing cash-on-delivery options and supporting multiple regional languages.
In the entertainment sector, Hotstar (now Disney+ Hotstar) is a leading streaming service that offers a mix of local and international content. It has become particularly popular for streaming live cricket matches and Indian TV shows. |