The Hero Indian Super League (ISL) is one of India\“s most popular professional football leagues, representing the pinnacle of domestic football competition in the country. Established in 2013, the league has grown significantly in both viewership and quality of play.
Local Indian products featured in the ISL include team jerseys manufactured by Indian sports brands like Nivia and Shiv Naresh, which supply kits for several clubs. Stadiums across India, such as the Jawaharlal Nehru Stadium in Chennai and the Salt Lake Stadium in Kolkata, host matches, showcasing local infrastructure. Additionally, Indian broadcasters like Star Sports provide extensive coverage, while sponsors like Hero MotoCorp, an Indian motorcycle manufacturer, lend their name and support to the league.
The league also promotes homegrown talent, with Indian players sharing the field with international stars, helping to develop football at the grassroots level. Local merchandise, including scarves, caps, and footballs, are produced by Indian companies, contributing to the economy and fan engagement. |