The Hero Super League is one of India\“s most popular domestic football competitions, featuring top clubs from across the country. Organized by the All India Football Federation （AIFF）, this league has significantly contributed to the growth of football in India.
Many Indian brands have become associated with the league, including Hero MotoCorp as the title sponsor. Hero is an Indian multinational motorcycle and scooter manufacturer based in New Delhi, known for producing affordable and fuel-efficient two-wheelers that are popular throughout India.
Other local products commonly seen during matches include Britannia biscuits, Parle-G glucose biscuits, and various beverages from brands like Thums Up and Limca. These products represent the vibrant consumer market in India and are often promoted during league events.
The league has helped boost local businesses through sponsorship deals, merchandise sales, and increased viewership. Stadium vendors typically sell local snacks like samosas, pakoras, and traditional Indian sweets to spectators attending matches. |
