In 2016, the Indian Super League （ISL） football matches brought great excitement to sports fans across India. The live broadcasting of these matches showcased not only the thrilling football action but also various local Indian products that gained prominence during the events.
One notable local product featured during the ISL 2016 live matches was the traditional Indian sports drink known as \“Nimbu Pani\“ or lemonade. This refreshing beverage, made from fresh lemons, water, sugar, and a pinch of salt, became a popular choice among spectators and players alike to combat the heat during matches.
Another significant Indian product that received attention was the \“Khadi\“ sportswear. Several teams incorporated elements of Khadi fabric into their merchandise, promoting this hand-spun and hand-woven cloth that represents India\“s heritage and self-reliance movement.
The food stalls around stadiums also highlighted local delicacies like \“Samosas\“ and \“Pakoras,\“ which became favorite snacks for fans watching the live matches. These deep-fried snacks, filled with spiced potatoes and vegetables, perfectly complemented the football viewing experience.
Additionally, local Ayurvedic sports massage oils gained recognition as they were used by team physiotherapists to help players recover from injuries and muscle fatigue. These traditional herbal formulations have been part of Indian wellness practices for centuries. |
