In 2022, the live football streaming market in India witnessed significant growth with the emergence of several local products catering to sports enthusiasts. Indian streaming platforms like Hotstar, SonyLIV, and JioTV gained massive popularity by offering high-quality live football matches from various international leagues including the English Premier League, La Liga, and UEFA Champions League.
These local platforms revolutionized how Indian football fans consumed content by providing regional language commentary, affordable subscription plans, and mobile-friendly interfaces. The integration of local payment methods like UPI and customized user experiences made these products particularly successful in the Indian market during the 2022 football season. |
