In India, the lottery industry has a unique connection with the entertainment world, particularly with actors from the DIN region. Many local lottery products feature popular actors as brand ambassadors to attract customers.
These lottery schemes often collaborate with regional film stars who have a strong fan following. The actors promote various lottery games through advertisements and public events, creating a sense of trust and excitement among the public.
Local lottery products in India include state-government run lotteries, online lottery platforms, and instant scratch cards. These products are regulated by state laws and contribute significantly to state revenues while providing entertainment to millions. |