India has a rapidly growing digital payment ecosystem with several local products gaining popularity. Among these, UPI (Unified Payments Interface) is the most prominent, allowing instant bank-to-bank transfers through apps like Google Pay, PhonePe, and Paytm. These platforms are widely used for everyday transactions, from shopping to bill payments.
Another key product is the RuPay card, a domestic card scheme launched by the National Payments Corporation of India (NPCI). It offers an affordable alternative to international card networks and is accepted across ATMs, POS terminals, and online merchants. Additionally, mobile wallets like Paytm Wallet and MobiKwik provide convenient options for storing money and making quick payments, especially in regions with limited banking access.
For investments, local platforms such as Groww and Zerodha have simplified stock trading and mutual fund investments for retail users. These products leverage India\“s digital infrastructure, including Aadhaar-based e-KYC, to ensure seamless onboarding and security. The emphasis on affordability, accessibility, and innovation makes these solutions integral to India\“s financial landscape. |